SM Entertainment Co., Ltd. (SM엔터테인먼트) is a South Korean multinational entertainment agency established in 1989 as SM Studio by Lee Soo-man. In February 1995, the company changed its name to SM Entertainment. In December 2000, SM established the affiliate company Fandango Korea. In January 2001, it founded its Japanese division, SM Entertainment Japan. After the company was approved for listing on KOSDAQ it established an affiliation with the Japanese major label Avex Trax. SM also formed the subsidiaries BM Entertainment and Cid. K Entertainment for the girl groups M.I.L.K. and Shinvi. In 2008 it established the subsidiary label SM Entertainment USA. In May 2008, the SM Art Company opened for producing theatrical works. In March 2010, KMP Holdings was established as a joint venture between SM, YG Entertainment, JYP Entertainment, Star Empire, Medialine, CAN Entertainment, and Music Factory. In April 2011, SM, YG, JYP, KeyEast, AMENT, and Star J Entertainment formed United Asia Management, a joint investment agency. In August 2011, SM and Thai media company TrueVisions create an international joint venture, SM True. In February 2012, it acquired Hawaiian travel firm Happy Hawaii and launched SMTown Travel, a new business initiative specializing in travel and tourism. In November 2012, KMP Holdings was acquired by KT Music. In January 2014, SM and the other six talent agencies behind KMP Holdings bought 13.48% of KT Music's stocks. In February 2014, SM acquired a share in Baljunso. In August 2015, SM partnered with sports marketing company IB Worldwide to create Galaxia SM. On November 6, 2015 SM created Label SJ for the 10th anniversary of Super Junior's debut as the group's own sub-label. In late 2015, SM partnered with modeling company ESteem. In 2016 it founded the sub-label Label V to manage the boy group WayV and the EDM label ScreaM Records. In March 2017, SM acquired Mystic Entertainment. In March 2018, SM acquired entertainment agency KeyEast and drama production company FNC Add Culture, a subsidiary of FNC Entertainment. In May 2018, FNC Add Culture changed their name to SM Life Design Group. In October, 2018 SM acquired Million Market and also partnered up with Trans Media of Indonesia, which was owned by CT Corp and opened SM Entertainment Indonesia in February 2019. In April 2020, SM and Naver had signed an agreement that resulted in the creation of Beyond Live, a series of online live concerts, and in August 2020 they announced the partnership with JYP Entertainment to establish Beyond Live Corporation, a joint venture for producing Beyond Live concerts. On June 12, 2020 SM Entertainment partnered with Seoul Philharmonic Orchestra to release orchestral versions of their artists' most popular songs under the label SM Classics. Also in 2020 they opened their Vietnamese branch, SM Entertainment Vietnam. On August 1, 2023, SM Entertainment announced a joint venture with Kakao Entertainment in North America and on August 2, 2023 the establishment of its music publishing subsidiary, Kreation Music Rights. On March 18, 2024 SM Entertainment established the new production label Kustomade as a subsidiary Kreation Music Rights. |